Ariana Dela Vega
School Portfolio
Critique 1
Tom and Alex- Work on name so "Strong" doesn't look like "String. The bottom part is too long, so it looks more like an I. Maybe it you changed the logo or you make the head of the female sign bigger."
Quinton- "Think of a different, more dramatic pose for the main character. You could move the female sign down so the top is more of a focus in 'strong' and it looks like an 'O'."
Anastasia- "Shorten the Play Station logo space, it's pretty thick. Make the female sign a different font to make it stand out."
Critique 2
Kyle: "Not too sure about the female symbol because of the line going through the split line of the stencil font. Also maybe the girl in the logo could have wires for hair."
Melanie: "The face could be more realistic, try adding something to it."
Katie S.: "Yeah, like if you added blush to her face."
Prof. Hicks: "I want to see you do more with the program instead of live tracing your sketches."
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Sketch Round 1
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Sketch Low Fidelity (pencil)
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Sketch High Fidelity (pencil and colored markers)
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Logo Iteration 1
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Logo Iteration 2
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Logo Iteration 3
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Cover Iteration 1
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Cover Iteration 2
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Cover Iteration 3
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Back Cover Iteration 1
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Back Cover Iteration 2
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Back Cover Iteration 3
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Spine Iteration 1
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Spine Iteration 2
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Spine Iteration 3
Illustrator Project 1
Critique 3
Kyle: "Careful with the blue background because the top get dark so the title is hard to read."
Dom: "You have to make 'Strong' stand out more."
Dapo: "Change the R in the rating to helvetica."
Kate C: "I don't like the one with the face and the shapes." Gabe: "The eyebrows-Oh, they're eyelashes! Those could be thicker." Dom: "I like the one at the right top corner because it has more dimension." Kyle" It would be cool if the logo had wires as hair."
Tom: "I like the middle left and middle right one." Haydee:"I like the middle right and the one all the way to the left under Girl Gaming because you put the wires inside the C. That was cool." Kevin: "It would be cool to take the colors of the wires in the other logos and put them in your bottom logos."
Kate C: "I don't like the one with the face and the shapes." Gabe: "The eyebrows-Oh, they're eyelashes! Those could be thicker." Dom: "I like the one at the right top corner because it has more dimension." Kyle" It would be cool if the logo had wires as hair."
Final Critique
Melanie: "I feel like the stark white is throwing off the balance, I would change it."
Katie S.: "The hair blends in too much with the mountains"
Quintion: "The back cover looks really cartoony compared to the front cover."
Katie T.: "Maybe if you changed the text on the back and added a transparent box behind them."
Kevin: "You should have numbers in the barcode."